THE OVERLOOKED TOWEL ISSUE
The Post-Shower Recontamination Problem
You wash away sweat, bacteria, and grime. Then you dry off with a towel that’s bacteria-laden, chemical-filled and rough on skin.
So the last step of your shower quietly puts the problem back.
We call this Post-Shower Recontamination.
Why Your Towels Are Killing Your Skin
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1. Bacteria Breeding Ground
Regular towels have no anti-bacterial protection, and bacteria multiply fast. Every wipe transfers them back onto clean skin.
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2. A Chemical Warzone
Many towels are treated with pesticides, formaldehyde, and synthetic dyes, which are irritants at best and carcinogenic at worst.
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3. Incomplete Drying
Poorly absorbent towels leave residual moisture on your skin. Damp skin quickly become microbe hotels.
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4. Microscopic Skin Ruptures
Rough towel fibres contain tiny barbs that create micro-abrasions that make your skin more vulnerable to bacteria and chemical irritation.
THERE IS NO IN-BETWEEN.
Everything that touches your skin is either working with it
or against it
Our Core Technology
ClearCoreâ„¢ Fibre Profile
Longer Lasting Freshness
Smooth, uniform fibre structure reduces mechanical trapping of bacteria-loving dirt and organic matter. This gives our fabrics natural self-cleansing properties.
PureSpunâ„¢ Fibre Purification
Certified Skin Safe
Controlled production process using skin-safe materials to ensure hypoallergenic properties. OEKO-TEX® STANDARD 100 certified.
SilkEdgeâ„¢ Fibre Structure
Unparalleled Softness
Our fibres are not just soft to touch, but also engineered to be soft at the micro-structure level. This guards against skin micro-abrasions.
Choose From Two Series
AeroWeaveâ„¢
CloudWeaveâ„¢
CloudWeaveâ„¢ vs AeroWeaveâ„¢
CloudWeaveâ„¢, our flagship line, is thick and fluffy to touch. Perfect for those seeking a spa-like experience.
AeroWeaveâ„¢ is ~20% thinner to allow for easier handling, packing and quicker drying. Perfect for quick showers and travel.
A Word From a Doctor
The Neglected Skincare
Regular towels may cause microtears, breakouts and skin irritation. Absofresh is anti-bacterial and ultra soft, making it gentle for sensitive skin.
Dr. Rebecca Ng
Our Certifications
OEKO-TEX® STANDARD 100
Every thread has been tested against, and tested negative for, a list of over 1,000 harmful substances.
ISO 9001:2015
We partner with ISO 9001:2015 certified manufacturers to ensure every product meets global standards for excellence.
amfori BSCI
Our suppliers maintain the highest standards in Occupational Health & Safety and Environmental Protection.
What People Are Saying
Calms Eczema & TSW
When your skin barrier is compromised, small choices matter. This is one change that’s genuinely supported my skin.
Heidi, Eczema & TSW Warrior
Rosacea Relief
My face is extremely sensitive to anything that touches it. But for absofresh towels, I can rub my face as hard as I want and it doesn't irritate my skin.
Delia, Rosacea Fighter
Comfort For My Little Ones
Bath time is usually our reset but sensitive skin has always made it a bit tricky for us. We swapped to absofresh and it made so much of a difference.
Jordan, Mum of 2 Children With Sensitive Skin
We're Made For Total Skin Health
Choose From Two Series
AeroWeave
CloudWeave
CloudWeave vs AeroWeave
CloudWeave, our flagship line, is thick and fluffy to touch. Perfect for those seeking a spa-like experience.
AeroWeave is ~20% thinner to allow for easier handling, packing and quicker drying. Perfect for quick showers and travel.
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